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Study Highlights Performance Metrics of Executive Coaching

PORTLAND, Ore. —June 13, 2006—Venture growth consultancy N2growth has announced the results of a study that it says quantifies the business impact of executive coaching. Conducted by Manchester Inc., the study reportedly includes data on executive behavior change, organizational improvements achieved, and the return on investment from customized, comprehensive executive coaching programs.

“We are pleased to have such a detailed study validating what we have always known to be true,” said Mike Myatt, N2growth chief strategy officer, in a company announcement. “Executive coaching has become an integral part of most leadership development programs at Fortune 500 companies, and a mainstay with successful entrepreneurs as well.”

According to the announcement, the study included 100 executives, mostly from Fortune 1000 companies, who received coaching. Participating companies reportedly realized improvements in productivity, quality, organizational strength, customer service, and shareholder value; received fewer customer complaints; and were more likely to retain executives who had been coached.

In addition, the coaching programs reportedly delivered an average return of 5.7 times the initial investment in a typical executive coaching assignment—or a return of more than $100,000—according to executives who estimated the monetary value of the results achieved through coaching.

www.n2growth.com

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