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Seven Keys to Employee Satisfaction

BROKEN ARROW , Okla. —June 30, 2006—LRI Management Services has announced Employee Satisfaction Survey Success, an e-book that reportedly reveals seven keys to a successful employee satisfaction survey.

“The difference between a successful employee satisfaction survey and one that fails can be small,” said LRI’s Phillip Wilson, the e-book’s author, in the announcement. “This book identifies the critical turning points in survey design, administration, and action planning that separate the winners from the losers.”

Regarding survey design, “the key is to make sure you evaluate the environment first and have the satisfaction survey format be sensitive to that environment,” Wilson said in the announcement. Other design topics reportedly include how to word statements and develop a Likert scale that effectively gauges employee opinion, and why a seven-item scale may be better than a five-item scale. The book also includes sample survey statements.

In terms of survey administration, the book reportedly provides specific examples including sample letters announcing the survey and example survey administration instructions.

According to the announcement, the book cites survey action planning as the most critical part of any satisfaction survey and offers a three-step process that includes how to prioritize action items and use teams of employees to help solve employee relations issues. The free e-book also reportedly discusses legal issues regarding conducting surveys and provides advice on how to present technical information to employees during communication meetings.

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